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Rates, Momentum, Messaging and The Funnel: Live Q&A

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This webinar brings together top real estate experts to explore the current market dynamics, focusing on mortgage rates, inventory trends, and opportunities for agents to engage their clients. David Childers of Keeping Current Matters breaks down the complex relationship between the Fed, ten-year treasury yields, and mortgage rates, explaining how recent shifts create a window of opportunity for real estate professionals. Jimmy Burgess, Joe Skousen, and Shannon Williams dive into how these market signals translate into actionable strategies, emphasizing the importance of data-driven conversations and leveraging AI tools to maximize client engagement.

The discussion also provides practical tactics for reconnecting with cold leads, reactivating dormant databases, and generating new conversations that can lead to listings and sales. From using text campaigns and green screen video content to demonstrating affordability and inventory insights, agents learn how to strategically “plant seeds, water, and fertilize” their databases. Real-life examples illustrate the power of consistent, fact-based communication, showing how a methodical approach can drive results both now and for the coming year.

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