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Real Estate Agent Migration and Brokerage Model Performance Report

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Top Producers Are on the Move – Are They Moving Toward You?
Agent migration is accelerating—and it’s not random.

In Q1 2025 alone, more than 26,000 producing agents switched brokerages, representing 129,000+ sides of transaction volume. The biggest shift? Top producers—those in the top 25%—accounted for 66% of all volume moved.

A new report from Recruiting Insight, in partnership with BoldTrail and MyBFF Social, breaks down what’s driving these moves, which models are attracting (and losing) talent, and what brokerages can do to stay competitive.

Inside the report:

  • Why tech-forward models are dominating recruitment

  • The real retention risks of capped rev share

  • How strong leadership outperforms shiny incentives

  • What high-performing agents actually want in a brokerage

If you’re leading a brokerage or team, this data is your edge.

Download the full Q1 2025 report and get the insights you need to recruit and retain top talent.