Inside Real Estate Ramps up Investment in Leadership, Product Strategy, and Innovation, Appointing New CPO and CRO

Key leadership roles will continue 2024’s growth and momentum, accelerating enhancements and releases of best-in-class technology and services to empower their customers. 

MURRAY, Utah, November 12, 2024 --- Inside Real Estate, one of the fastest-growing independent real estate software companies and trusted technology partner to nearly 500,000 agents, teams, brokerages and top franchise brands, announced new strategic leadership roles to further enhance their innovative offerings and continue to provide solutions to ensure their customers’ success. Julia Laurin will serve as the company’s Chief Product Officer, and Josh Johnsen will serve as the Chief Revenue Officer. 

“It’s been a banner year for Inside Real Estate, marked with significant achievements, but the momentum continues, driving our ongoing vision and future direction,” said Joe Skousen, Inside Real Estate’s CEO. “We are focusing even more on our product and customer success, and empowering people with a history of strong leadership, pushing boundaries and advancing bold ideas, to ensure our clients are poised to take advantage of every opportunity in this shifting environment. I am confident that the strong leadership and wealth of experience of our newest team members, will only increase our speed of innovation, and set the bar even higher for our client experience, and product strategy.” 

The past two years have seen incredible momentum in the velocity and quality of Inside Real Estate’s product output. After the acquisition of BoomTown, and the release of btPRO, the company launched BoldTrail, combining their portfolio of solutions into one cohesive ecosystem, to drive maximum productivity for clients. Laurin’s strong leadership will ensure these teams focus on listening to the needs of their clients and the industry, stay ahead of trends in the market, and determine the best way to meet these needs. 

“It is invigorating to be in a position where I get to pursue my passion of solving real problems for real people. I am excited to double-down on our efforts at a time when so many real estate brokers and agents are looking for new and innovative tech solutions. I am confident they will achieve new levels of success with solutions to help them grow their business and serve their customers while navigating a dynamic and evolving industry,” said Julia Laurin, Chief Product Officer at Inside Real Estate. “I’m honored to work with such a talented team, and I look forward to delivering products that continue to lead the industry, in partnership with Inside Real Estate’s successful and passionate client community.”

Results-driven and passionate about the customer experience, Johnsen brings a wealth of experience driving client success. He will immediately begin heading up the company’s PRODesk offering, a service providing high-value strategic best practices, coaching, and one-on-one guidance curated to the unique goals and challenges of their clients, and his role will serve to expand the company’s continued focus on customer service.“I am excited to be a part of such a dynamic organization that is aggressive about innovation and laser-focused on being the leader of the industry for empowering success with the software and solutions that our clients need.” There is a true passion here for delivering winning outcomes for our clients, and we have an incredible future in front of us.”  

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About Inside Real Estate:

Inside Real Estate is a fast-growing, independently-owned real estate software firm that serves as a trusted technology partner to over 500,000 top brokerages, agents, and teams. Their branded portfolio, BoldTrail, includes BoldTrail front office, BoldTrail BackOffice and BoldTrail Recruit, solutions that create a complete tech ecosystem for clients, and deliver seamless end-to-end operations, to scale success at any level.  BoldTrail delivers a unique technology ecosystem through custom branding, robust integrations, and high-quality add-on solutions, and delivers the next generation of the company’s legacy brands, including kvCORE, BoomTown, btPRO, Brokermint, and AmpStats solutions.  With an accomplished leadership team and its talented staff, Inside Real Estate brings the resources, scale, and vision to deliver ongoing innovation and success to their growing customer base. To learn more visit insiderealestate.com.